工場萌え[koujou moe]

July 18, 2009 at 4:02 pm (otaku word)


 There are unique types of moe[萌え];the objects for moe are not even necessarily cute girls, but various things. Even if it seems to be very ordinary to you, there are people who feel hot as such. Yes, I have heard of this type of moe a long time ago, but I didn’t think it was that special. But I was wrong. No matter how it looks, it is moe so long as you feel hot.


 Have you already watched the latest Evangelion movie? I haven’t been able to find time to go to see it, darn it. But when I watched the first film(序), I fully realised it should be moe, that is 工場萌え[koujou moe] or plant moe. When Shinji sees the basement, Nerv with Misato, he is amazed to see how fantastic it is. The sunset lights up Nerv, and it looks very beautiful. As you may know, some of the buildings stretch upward and downward when the right time comes, it is really cool. Since the film started, I’ve heard some young girls around me are talking about Evangelion. They say Shinji is sissy, Kaworu is too white or something like that, however, one of them said,”I like Nerv! It is really cool and beautiful! I think I have a koujou moe. Yashima sakusen was so great.” She was the only one who appreciated Nerv, not the characters as far as I know. After I heard the conversation, I went home to watch the Eva first again, and checked how Nerv looked. Whoa, how could I miss this beauty? I didn’t realise it until the girl mentioned.


 I quickly investigated how many people like plants, and to my surprise, it is more than I thought. In real life, those koujou fans are visiting plants and enjoy observating. Like Shinji is amazed, they love to see when it gets dark because the lights are so beautiful. Besides, there are even one-day tour that you can travel some plants with some other fans. And then there are some photobooks for plant fans, and you can learn how to travel and explore. I must say this is a firmly genre of moe.

 Come to think of it, those plants are really popular among cosplayers. It makes sense. Because it is a perfectly suitable spot for Evangelion cosplayers…oh well, maybe Code Geass cosplayers like it, too. Yes, there are even cosplaying events at an abolished plant. Sometimes it is open for cosplayers, and you are allowed to do a photoshooting. But the ticket price is almost three times as expensive as that of a normal cosplaying event. ああ~、俺もそんなところでコスプレ撮影したいなァ。


  Oh well, I feel like travelling some plants when I feel lonely. Give me a ride, Misato-san! Lastly, I shall upload a nice video, enjoy.


  1. Qwerty said,

    I’m pretty sure it’s “Nerv”, not “Nerf”.

    • bangin said,

      Oops, stupid me. I have to correct it. Thank you for tellimg me this.

  2. w said,

    I absolutely love staking out old, abandoned places although sometimes it’s a little dangerous – and I love gazing at photos of them. I think I have more of a 廃墟萌え…

    • bangin said,

      Even if it doesn’t light up anymore, it is beautiful as it is. Not a soul can be seen inside, and it looks spooky, but I feel like placing myself there…

      BTW, sometimes cosplay events at an abandoned plant take place.

  3. Shii said,

    What an interesting post! Today I experienced “power station moe”. Using that word to describe something other than human sympathy is a little odd to my ear, but I definitely want to see power stations in CGs and doujins. I think the doujin god Takahiro Awatake has a similar “rural engineering moe”.

    • Shii said,

      When I googled koujou moe I found this blog: http://d.hatena.ne.jp/wami/

      This is a very familiar feeling. I saw these buildings all over Japan, they are heartbreakingly beautiful.

      • bangin said,

        Yes, he is a really passionate and the most famous koujou fan.

    • bangin said,

      How could I describe? It’s neutral, but somewhere deep inside, there is a feeling. And it lights up the dark, and your heart.

      I have seen some power stations in CGs, and they were beyond description.

  4. goodyfun said,

    Even though this moe is specific to plants, koujou moe seems slightly related to the term “scenery porn”, which is used when backgrounds are made with great detail, and are somehow very aesthetically pleasing (Like Studio Ghibli films often have.).

    But it doesn’t have to be animation. The location or set might happen to inspire this, like in the film version of the Sweeny Todd musical.

    • bangin said,

      I like Umi ga kikoeru from Studio Ghibli films. The location is Kouchi Pref in Japan.

  5. 子犬 said,

    I think the third picture is very beautiful. I like the shapes.

    goodyfun: The film Das Cabinet des Dr. Caligari has “scenery porn” right?


    • bangin said,

      Me, too. But too bad it can’t tell you these buildings are actually moving.

  6. mochie said,

    Oh wow. I never knew this type of moe existed.

    • bangin said,

      I have known this actually, but I didn’t introduce. When I knew how beautiful Nerv is, I realised this should be mentioned!

  7. goodyfun said,

    子犬: It sure does. Heck, it even is know for it (Amongst a myriad of other things. Caligari is a real classic.).😀

    bangin: Have you seen the new movie yet? Maybe you could make a blog entry about it when you do. ^_^

    • bangin said,

      Not yet. And I am not an anime reviewer, so even if I watched, I won’t write that sort of thing.

  8. goodyfun said,

    Oh, okay. It would have been cool to know what you think since you’re a fan, though. ^_^

  9. hitomipyon said,

    oh~ I’ve always thought the city I live in looks way better at night, and love gazing at the night scenery in various places (夜景萌え?… ^^;)

    I really liked the movie too, and 「地上の星」 was a very apt choice for a BGM, imho ^^

    just discovered this place (while googling for 草食系 XD), gotta take a good look around! ^^

    • bangin said,

      Oh no, you know 地上の星? Is that famous out of Japan? I like this song.

      And I am a bit surprised to know you got to my blog with 草食系. Was good to write about such a trendy word!

      • hitomipyon said,

        I guess it is not, but I’m very into Japanese music, and I really like Nakajima Miyuki, among many others.


  10. bangin said,

    Nakajima Miyuki always sings for a darker side of a human being, and she has been a singer for ages…I am surprised to know even non-Japanese people like her singing.


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